Free Webinar Series Can Show Producers Options
COLUMBIA, Tenn. — From on-farm retail markets and farm tours to farm fun and special event venues, Tennessee agritourism continues to grow. If you are interested in exploring agritourism for your farm or are looking to learn more to help your existing operation, join us for a free, five-session webinar series.
Coordinated by the University of Tennessee Center for Profitable Agriculture, the series will introduce you to agritourism opportunities and challenges and discuss business planning, marketing, creating the customer experience, regulatory considerations, risk management and available resources. Sessions will be held January 5, 7, 9, 12 and 14 from 11:00 a.m. to 12:30 p.m. CST via Zoom. Register now at tiny.utk.edu/ExploringAT.
Producers participating in at least four of the sessions will receive one educational credit toward the Tennessee Agricultural Enhancement Program (TAEP) Producer Diversification Cost-Share for the agritourism, fruits and vegetables or value-added sectors. Questions about TAEP should be directed to the TAEP Producer Diversification Coordinator at the Tennessee Department of Agriculture at producer.diversification@tn.gov.
Funding for this program has been provided, in part, through the Southeast Dairy Business Innovation Initiative and the USDA Agricultural Marketing Service. Contact Megan Bruch Leffew, extension specialist with the Center for Profitable Agriculture, with questions about the webinar series at mleffew@utk.edu.
The University of Tennessee Institute of Agriculture is comprised of the Herbert College of Agriculture, UT College of Veterinary Medicine, UT AgResearch and UT Extension. Through its land-grant mission of teaching, research and outreach, the Institute touches lives and provides Real. Life. Solutions. to Tennesseans and beyond. utia.tennessee.edu.